Dynamic Creative Optimisation

Creative Automation at Scale with Dynamic Ads

Produce 1000s of ads in minutes - by using your data

Dynamic Creative Optimisation (DCO) banners might seem complex. But it doesn't have to be. That you can trust.
If you have your data source on-point, you can create thousands of ads in a few minutes with Zuuvi in 4 simple steps:

Create your template, add the data source, publish and live-edit when needed.

Say goodbye to manually creating digital ads and say hello to the convenience of dynamic auto-generation.
We've recently integrated Google Studio into our platform, making DCO even simpler, more accurate, and even more creative.

Read more below.

Produce creative templates

Add data source

Publish your ads

 

 

Schedule Ad Updates

 

 

Explained in 60 Seconds:
Google Studio x Zuuvi

Do you work with product portfolios of hundreds, or even thousands of products, multiple different audiences, and want ads that are both accurately targeted and highly creative?

Then this integration will make your life easier.

Perfectly balancing creativity and accurate targeting is a well-known challenge, as the creative options in Google Studio is limited and requires coding. With this integration we mix-and-match the creative opportunities from Zuuvi with the complex targeting options from Google Studio as a solution to this challenge.

This allows you to create 1000s of accurately targeted, highly creative ads within a few minutes by linking intelligent data management from Google Studio to creative templates in Zuuvi, in turn elevating your targeted ad performance and quality. 
This integration lets you merge creativity with intelligence seamlessly, ensuring your ads are both creative and tailored to your audiences.

A match made in heaven.

Automate Your DCO Campaigns

If you're looking for automation options, look no further.

With Zuuvi's Display Automation you can elevate your DCO campaigns by setting custom rules that dictate which creative templates to use and when. 

Manage everything from one data sheet, instead of duplicating and managing endless amounts of data feeds.
And yes. You can use this in combination with our Google Studio Integration.

You can test it out by clicking through the demo below.

 

 

 

 

How does dynamic creative optimisation work with Zuuvi?

 

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1. Produce creative templates

Release the creative freedom and create high-quality templates in all preferred formats and channels.

The formats will autogenerate to give a seamless and agile production process so you can spend time on what is important; being creative.

 

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2. Add your data source

Add your product feed or another data source to auto-generate your ad production.

This example?

Same product. 3 different messages to your personas in 3 different languages = 9 ads. Now imagine you have 200 products to sell.

That's a lot of ads created within a few minutes.

 

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3. Publish your ads

Whether you are publishing to Google Marketing Platform, Adform or a third network, it's just one click away.

Bulk-upload your ads and have lightning-speed time-to-market!

 

 

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4. Dynamic and automatic updates

The more data you have available, the more creative possibilities are at your hands!

Changes to your data source are updated within 15 minutes and your creatives are automatically updated - while they are still live.

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Success Story | 
Do like Daniel from Schibsted 💪

Schibsted wanted a DCO setup to be established and executed in-house. 

Today, Schibsted has their whole production process in-house of their display ads - both animated and dynamic. Daniel's own words on the collaboration between Zuuvi and Schibsted:

"I would recommend Zuuvi to all kinds of companies because it is a great way to create high-quality banners and not using too much time on it”

 

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Discover the potential of Dynamic Creative Optimisation

Try Zuuvi for free and build your first DCO banners today.

Still curious to understand more about DCO banners?

We have gathered all information you need to get started!

DCO banners: Why it’s relevant for you as an advertiser

Webinar: Learn how to use data in your high-impact digital ads

Download White Paper: Guide to DCO Banner Setup